Rafael is a very passionate man. He has always had 3 passions: his family, horses and Specialty Coffee. Professionally, it all started 12 years ago, when he started running his horse-breeding farm where he creates only animals from the typical Brazilian Mangalarga Marchador breed, much appreciated by horse racing fans.
Marcus was a well-known professional soccer player in the 80’s and 90’s, when he played at some top clubs in Brazil like Vasco da Gama. He was married to Maria Jose Barros Junqueira, whose family was from Carmo de Minas and into coffee farming.
João Silva Campos is a self-made man. Working as a “boia-fria” (poor freelance workers in Brazilian rural areas) since the age of 10 yeas old. He bought a small piece of land in 1970, when he was 19, with the little he had earned from his hard work.
José Ronaldo is the third generation of a family of coffee producers on the farm. Acquired in 1954 by his grandfather, Ciro Carneiro, the farm from an early age had high productivity and good results in crop management.
Rinaldo de Castro Junqueira comes from a family with a vast coffee producing background that recalls the times of his great-grandfather, who worked as an employee of a farm. His son, Rinaldo’s Grandfather, was the 1st in the family to own a property, which was split to his children after he passed away.
It all started in 1967, when Isidro Pereira, father of Luiz Paulo, bought the farm. By that time, Luiz was still coursing his graduation in agricultural technics and livestock production. 5 years later father and son joined forces to run the farm together.
Antônio Andrade Pereira Filho and Maria da Conceição Costa Pereira decided to invest on coffee growing in Carmo de Minas in early 70’s. They bought 90 acres of land and started to plant the first seedlings. While those trees grew, the two daughters of the couple were born: Maria Valéria and Maria Rogéria.
This history starts in 1977 when Antonio Fortes bought his first piece of land to produce vegetables, bananas and a small amount of coffee. In the first couple of years he noticed that the coffee growing activities were much more cost-effective and started planting more and more seedlings in the period.
Acquired by the Sertão Group in 1979 already with crops, was begun planting new crops, and which were also built new concrete terraces, washer, dryer and processing. Also dedicated to livestock in Girolando cattle.
Since 15 years of Helcio helped his mother in producing crops and benefiting coffee. In 1976, Helcio married with Glycia Pereira Carneiro, and began to manage the farm Santa Lucia. at that time, there was no real concern about the quality of coffee.
The sanctuary farm is a project that was born from a goal of being ahead of market trends. It is not easy to begin planning with plans to bring coffee from different regions of the world to generate a new profile of Brazilian coffee.
The history of Fazenda Sertão merges itself with the first steps of coffee growing in Carmo de Minas. From the first generation of coffee growers in the region, José Isidro Pereira learned very soon in his life that living is all about being responsible and joyful at the same time.
It all started back in 2006 when Renato, one of the 3 Fantinato Brothers decided to buy a piece of land to produce coffee. After only 4 years, with no time to runthe farm all by himself, his intention was to sell the property.
Cléber comes from a family that has been producing quality coffees in Lambari for four generations. His father, Mr. José Moisés da Silva, was the one who introduced Cléber to coffee planting, just as this passion had been passed down from his grandfather to his father.
Silvanei started on coffee business very early in his life. Like many sons of small growers, he had to help his father run the tasks. But in his case, things began really soon, when he was only 7 years old.
He property Pedra Branca belongs to Luciano’s family 45 years ago, always acquiring year after year plus a few hectares of land. The beginning of cultivation was extremely familiar, where everyone helped and cared for the farm, always in a harmonious way and respecting the patriarch, his grandfather José Braga de Oliveira.
The farm Divisa is an area near Fazenda Irmãs Pereira, which is owned by Luiz Paulo Pereira’s cousin, Mrs. Nara Pereira. The area is located at an altitude varying between 900 and 1100 meters and has in total about 5 hectares.
Claudio and his brothers sister inherited a good piece of land after their father died in the early 60’s. The sister wasn’t interested, then, in running a farm and the 5 boys united to buy her part. Until 2002, they were together managing the land and growing exclusively coffee in it.
The history of the farm is very familiar, and this is very proud of Mr. Renato Braga. It was acquired by the great-great-grandfather of the family in the year 1940. Then it was passed to the great-grandfather of the family, grandfather, the mother of Carlos Renato and the current owner.
The Santa Catarina site is the result of a family’s passion for coffee. The story of the production begins in the 1980s when Sebastião Alexandre’s grandfather passed away and left the land as an inheritance for his children.
Jesimar inherited the property from his grandfather, Vicente Garcia de Oliveira – who planted the first coffee seeds in Sitio São Joaquim back in 1953. Since then, three generations were raised by the income generated by the specialty coffees.
The Sítio Sertãozinho is a small area in Pedralva. The producer, Cláudio Batista de Lima, takes care of the place together with his sons, who are currently responsible for the harvest. It is located about 1200 to 1300 meters above the sea level in Pedralva.
Luiz Paulo is part of the fourth generation of a coffee-producing family. He is graduated in Business Administration and followed a banking career right before moving back to Carmo to work on the family’s legacy.